Apple has been making asignificant advertising pushfor its streaming service this year,Apple TV+, and it seems to be paying off.
According toJustWatchandReelgood’sweekly streaming charts, Apple TV+’s latest seasonof Severanceis currently one of the most-watched streaming series, outperforming Netflix’s The Night Agent and The Recruit (viaCult of Mac). Severance’s first season premiered in 2022 to critical acclaim. After a three-year wait, its second season began airing in January on Apple TV+, with new episodes released weekly every Friday until March 21, when the season finale will air.
Severance ranks second in bothJustWatch’sandReelgood’sweekly streaming charts, with Hulu’s Paradise in the top spot. Netflix’s The Night Agent comes in third. Severance is a dystopian workplace starring Adam Scott, Britt Lower, and Patricia Arquette, but it’s not the only Apple TV+ show that is doing well.
Apple TV+ just put one of its biggest hits on The Roku Channel for free
In a bid to attract more users to Apple TV+, Severance season one will be available for free on the Roku Channel for a limited time.
Apple TV+ has three shows in the top 10
Severance, Silo, and Prime Target are all topping the weekly charts
Apple partnered with Roku to offer the first season of Severance forfree on the Roku Channellast month, marking the show’s debut outside of Apple TV+. Additionally, as part of aviral marketing campaignfor its second season, the main actors surprised commuters by appearing in a pop-up office from the series at Grand Central Terminal in New York City.
If you want to see what all the fuss is about with Severance, you may check out both seasons on Apple TV+ now, with new episodes streaming every Friday until March 21. With the success of Severance, AppleTV+ is undoubtedly hoping to keep up this trend of beating Netflix at its own game.
Now is the perfect time to upgrade your Apple TV, even if it’s still working
It’s time to put away your old Apple TV.
