Amazon Prime Video: Everything to know about watching Prime on a TV
Whether you have a smart TV (or a dumb one), you can still enjoy Prime Video content. Here’s how to stream or cast it, plus how much it costs.
And where it’s rolling out
Canada, the UK, and Germany are also set to be among the first affected before France, Italy, Spain, Mexico, and Australia later in 2024.
How to create Amazon Prime Video profiles for your family
Amazon’s Prime Video service offers individual user profiles for each family member. It’s a pretty simple feature to set up, too. Here’s how.
2There is one way to skip the ads
It’s not much of a workaround, but switch to a kid’s profile
Amazon streams ads on its Freevee catalog of linear streaming channels and during live events, such as sports matches. That won’t change with an ad-free Prime Video subscription. But Prime Video generally won’t serve ads on movies and shows shown to kids' profiles, much like Netflix does not. However, some content may still contain promotional breaks.
How to cancel Amazon Prime Video channel and app subscriptions to cut your costs
3No Dolby Atmos and Dolby Vision
Lack of support
One real surprise that might have caught you off guard, especially if you own a compatible A/V system, is the lack of Dolby Atmos and Dolby Vision support for ad-supported viewers.4Kfilme.detested ad-support Prime Video viewing in Germany on multiple TVs and only got 4K resolution with HDR10 and Dolby Digital 5.1 support. The same is true in North America asForbes(viaEngadget) got the same codec activations in its testing.
It may be an immaterial change to many people who are watching on their budget phones, affordable tablets, and shoestring TVs, but it’s still a behind-the-scenes change that you didn’t get to hear about from the company itself until after the fact – doubly a shame for those with the full-on Dolby setups.

Amazon Prime Video Watch Party: What is it and how do you watch with friends?
4The lawsuit
Some customers are seeking an injunction of the ads scheme
Still, there’s a lot hanging in the air as to whether ads will be able to give Amazon the money it wants.



